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The Basics

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The Basics

We are enabling tech companies to make smarter data-driven decisions. Here are the basics within financing and analytics you as a founder need to know.

Analytics

→ App monetization
→ CAC/LTV ratio
→ Calculate churn
→ CPA meaning
→ LTV meaning
→ Metrics for mobile apps
→ Net revenue retention
→ SaaS metrics
→ Startup metrics
→ The rule of 40 for SaaS

Financing

→ Apple Fiscal Calendar 2023
→ Business loans for startups & scaleups
→ EBITDA meaning
→ Non dilutive funding
→ Revenue based financing
→ SaaS funding
→ Series A funding
→ Series B funding
→ Startup funding stages
→ E-commerce Funding
→ Venture Capital vs Venture Debt

Want to to this in a completely new and better way than your competition?

AIM by ArK

See your metrics in a new light with AIM.

Growth forecasts produced by the AI-platform that’s seen billions of raw event data like yours in the past.

AIM Analytics ↗
Growth Loan by ArK

The first real alternative to Venture Capital.

Custom loans designed to fit the nature of high-growth tech companies.

Growth Loan↗

Ark Kapital puts founders in control by offering growth loans and access to AIM, the platform that gives founders control of their growth.

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